How It Works: Swagbucks is a favorite of mine,  as well as a favorite of many readers here. Not only do they offer a wide range of surveys that pay cash, but you can also earn points for the everyday things you do online like searching, shopping, and watching videos. In total, Swagbucks has paid out over $187 million in rewards. Even if you’re not interested in doing surveys, it’s still easy on the platform to earn decent money with what you’re already doing online today.
Illegitimate companies and scammers have a simple objective. They're after your information in order to get your money. It's much more common for internet scammers to target hundreds of people for small sums rather than a single person for thousands. This is because demanding large sums for a product that is somewhat unclear is an obvious red flag to most.
How much are you going to earn using iSay? Their rewards are average compared to the other survey sites out there. Just like with other sites, the amount you get paid is going to differ depending on the length of the survey. You’ll need to accumulate at least 500 points (equals $5) before you can request a payout with PayPal or transfer the money to a gift card. Sign up for iSay HERE. 
Ultimately, it is very unlikely that participating in online surveys will provide you with a steady, livable wage. However, if you enjoy participating in online surveys (especially if you like the prizes, coupons, and other more typical non-monetary earnings), be sure to avoid questionable third-party sites. Look for real paid surveys online that don’t require you to invest money.
Rewards are paid out in cash and PayPal, but the catch of having short surveys is reflected in the pay, which can be miniscule per survey. As you need to earn $50 before you can withdraw anything, that’s a lot of low-paying surveys before you’ve made your money! Some people have complained online that once you get close to the withdrawal amount, the surveys dry up. One way around this is to refer a friend as you’ll receive a bonus when they sign up and you’ll hit your target to withdraw your funds. It’s a bit of a downside, but there are hundreds of very happy consumers who love the site, so it’s worth a shot, especially if you get fed up with the boring or repetitive nature of some of the quizzes elsewhere.

Mainly conducting polls for governments, public bodies and the business world, Opinion Outpost is a popular survey site as unlike some sites, which require you to accrue a significant amount before you can claim your money, it has one of the lowest payout thresholds. You only need to fill out five surveys, earning a couple of dollars, before being able to claim pay, so you can redeem your money more quickly.
The concept of data mining and profiting off that data mining isn't anything new.  And while some companies engage in some rather disreputable practices to do this, Global Test Market seems to be doing just fine with the whole “consent to disclose” thing.  More importantly, in some cases this may help you as some companies will offer to do more specialized product testing once they've identified you as their target demographic.
While surveys vary widely in how they are conducted and used, there are a number of components that are common across nearly all surveys. Many of these common features have been studied in extensive detail by survey methodologists, psychologists, statisticians, and many other fields of research. The general process of survey research is outlined in the figure below.
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