Design and pre-test questionnaires: Designing the questionnaire carefully and then pre-testing it before fielding it to your entire sample is crucial to getting data that are valid and reliable. For example, careful questionnaire design and pre-testing can help reduce the chance that respondents may interpret the meaning of questions differently. Future posts in this series will tackle these important steps in much greater detail.
One example would be that a brand like Coke or Pepsi wants to know more about what kind of people are buying their beverages. They might want to learn more about the age, gender, income, or location of the people who like or dislike their products. They might use this for marketing purposes or to make decisions about their future products. Brands like this spend a lot of time and money investing market research to get your feedback. You just get money for doing them a favor – it’s a total win-win!
Above all, thanks for that great article. I really enjoyed reading it all for the last 5 minutes with a mug of coffee! Despite this article being next to perfect, if I can, I’d like to add one of the best survey sites, in my mind, to this list. It would be, “ClixSense”. They’re a really old, and huge, presence in the research industry and have partnered with many of those listed in this very post. So, signing up on ClixSense lets you take paid survey invitations from multiple survey sites and research firms, like Opinion Outpost, Nielson Media Research, YouGov, I-Poll, MySurvey, Toluna and more. Almost half of all of those survey sites are listed here.
Velasquez says our information could be used for questionable studies or sold to health insurers, for example. Or it could be stolen, which is a risk with any website that stores personal data. Most of the information we gave away seemed harmless — our shopping habits and travel plans, for example. But information like your birthdate could be used with other stolen data to take your identity. So keep that in mind as you’re answering questions.
First, thank you for providing this extensive list. I wanted to offer a quick follow up. After reading your post I decided to give Survey Junkie a try and I’ve already closed the account. Yes, I can tell it’s well organized and it is definitely a user-friendly platform. The problems I experienced were first that not one of the surveys they emailed me about were available. I did, however, complete several surveys from the site itself and I found them to be lengthy – in itself, not a problem, but 3 out of 5 told me I didn’t qualify after I’d already invested 10 – 12 minutes filling out the forms. They got more than enough information from me to be useful which is an old and highly unethical trick in market research – which happens to be my background. All in all, it was a LOT of wasted time.

Congratulations go to Panel Place, which gets 2nd place on the Survey Cool list of the best paid survey sites for 2018, but just what makes it so good? Above all else is the fact that it has a very large number of surveys to choose from, so there really is something for everyone. It does this because it includes surveys available from a variety of other top survey providers, including Toluna and Valued Opinions. It’s available to users across the world as well, and payment can be made by way of a gift card or sent securely to a PayPal account. It’s a deserving number one.
If longevity is a sign of quality, and let’s face it in the world of business it usually is, then there’s no doubt about Zoombucks deserving to be inside out 2018 paid survey sites top 20. This company has been carrying out paid survey panels since 1946, so just think how many consumers they’ve helped since then. Things have changed since the forties, so you won’t have to sit in a draughty hall, you can answer all the surveys over the internet. There’s lots of surveys to choose from as well, and they promise quick pay outs.
Like many survey sites, Toluna rewards you with points, which you can then cash out for vouchers for the usual suspects like Amazon and iTunes, or money through PayPal. A slightly novel element of the site’s payment plan is to offer the chance to take your points out early if you gamble them for prizes. While you have to store up a grand total of 60,000 points before you can claim vouchers for around $12 – something some people find to be a downside of the site – if you are willing to settle for a prize, you can play with just 500 points. You can decide to try your luck with a “giftie”, a kind of scratch card game. By gambling some points, you can see if you have won the gift or lost your points – so it is not one for the faint hearted!
The concept of data mining and profiting off that data mining isn't anything new.  And while some companies engage in some rather disreputable practices to do this, Global Test Market seems to be doing just fine with the whole “consent to disclose” thing.  More importantly, in some cases this may help you as some companies will offer to do more specialized product testing once they've identified you as their target demographic.
The only problem with rewarding consumers for taking online surveys is that it gives them the incentive to cheat. The more surveys you fill out, the more points you get. So people get creative: They randomly answer survey questions as quickly as possible, establish multiple e-mail addresses to answer the same survey five or six times, or lie about their demographic (a white male says he's a black female, for example) to participate in surveys for which they otherwise wouldn't qualify [source: Frost & Sullivan].
All of the surveys from RAND Health Care are public documents, available without charge. Please provide an appropriate citation when using these products. In some cases, the materials themselves include specific instructions for citation. Some materials listed are not available from RAND Health Care. Those links will take you to other websites, where you will find instructions for use. There are no further permissions necessary.

We've tested hundreds of sites where you can take paid surveys for money and we've found that Swagbucks by far is our #1 pick. They've been around for years and have a solid track record of paying their users. Plus, we also like that they offer opportunities to get paid for doing things other than surveys, like signing up for offers or shopping in their portal.
Return on Time: 3.5/5.0- Their payrate isn’t overwhelming- the average per hour hovers around $3. Depending on the user’s activity on the website, it can take anywhere from a couple of days to as long as a month just to earn CashCrate’s cash-out amount of $20. You certainly won’t be making top-dollar with this site, but despite their low pay they do pay their members consistently.
A survey is not just an online tool that helps you jot down a list of questions. It’s a great way to gain insights into what your audience thinks, feels, and most importantly—what it wants. Below we’ll go through some tips for creating a free survey and using our software. Suffering from writer’s block? Take a look at our survey questions examples and tips, or if you want to get stuck in with our survey maker straight away, get started. Not sure whether you should be making a survey or a questionnaire? Check out our guide on survey vs questionnaire.
×