Velasquez says our information could be used for questionable studies or sold to health insurers, for example. Or it could be stolen, which is a risk with any website that stores personal data. Most of the information we gave away seemed harmless — our shopping habits and travel plans, for example. But information like your birthdate could be used with other stolen data to take your identity. So keep that in mind as you’re answering questions.

There’s lots of additional ways to boost your income on Vindale, including rewards for opening adverts sent to your email account, or small payments for watching advertising videos online. The site pays out in plain and simple cash, and doesn’t mess around with rewards or gift cards, which many people familiar with the survey landscape find a welcome relief. However, as with OnePoll, you’ll have to earn $50 before you can remove you money from the site, which may not be as tempting as some companies where the threshold is much lower.


Paid survey site companies invest billions of dollars into marketing research online.  They always want to find out more intricate details of a consumer's relationship with their product.  Whether it's a new television show or just an existing product line, companies like Disney, Samsung, and Sony go to great lengths to find out their ideal audiences.

Define the research question: This is critically important to the success of a survey research project. Without a clearly defined question, it is difficult to determine the best approach for conducting the survey. For example, based on the research question, are the needed data exploratory, descriptive, or causal? The answer to this basic question has huge implications for the entire research process, yet it is often not directly addressed.


Taking online surveys is a compelling offer. You can earn money—either in cash or frequently gift cards or rewards points—and all you have to do is have an opinion. You can earn that money from the comfort of your own home in sweatpants with a glass of wine, or knock out a few surveys during slow moments at the office, racking up money when you’d usually just be trolling Facebook. Who wouldn’t jump at the opportunity?

How It Works: Swagbucks is a favorite of mine,  as well as a favorite of many readers here. Not only do they offer a wide range of surveys that pay cash, but you can also earn points for the everyday things you do online like searching, shopping, and watching videos. In total, Swagbucks has paid out over $187 million in rewards. Even if you’re not interested in doing surveys, it’s still easy on the platform to earn decent money with what you’re already doing online today.
Rewards vary based on the survey type and the company conducting the survey. You may get paid online through PayPal or a Visa gift card, or get free products so that you can try them and provide feedback. To get the best out of online surveys, it is recommended you join several websites (10 to 20) so as to give you sufficient invitations daily at the best time frame. Regularly check your email and be honest while giving your opinion. Don’t give up if you don’t get selected for a survey after the first screening process, as it will take a while before you get selected based on your demographic.
Everyone has an opinion, well now Opinion Plus will convert your opinion into cash in your pocket thanks to its intuitive and easy to use paid survey site. It scores highly because the surveys are tailored to each individual user, and yet they still send regular invites so you won’t be waiting around for something to do or, even worse, filling in surveys that you aren’t eligible for and won’t get paid for. They send payments via PayPal only, but their payout rate is among the best that we’ve seen.

With one of the lowest cash limits in the industry, you can get $10 out when you have accrued just 100 points. If you want to take your earnings in the form of a giftcard, the threshold is even lower, as you just need 50 points, equivalent to $5. Many other survey sites will only pay out after you earn much more, like $50. As with all good survey sites, Opinion Outpost allows you to take your earnings away in vouchers for big firms like Amazon or iTunes, or if you prefer money, to do so through Paypal. As well as paying out early Opinion Outpost also pays extremely quickly, often the same day or in some cases, immediately.
Once you’ve reached $30 or more in your InboxDollars account, you can request a payment, which will then be sent to you by mail. Keep in mind, in order for you to be qualified for a survey, you must be in the right candidate for that survey, that is why it is very important to take those four surveys in the beginning (qualifications, general, household, interest) – read more about these surveys here and how to qualify for future surveys.
Design and pre-test questionnaires: Designing the questionnaire carefully and then pre-testing it before fielding it to your entire sample is crucial to getting data that are valid and reliable. For example, careful questionnaire design and pre-testing can help reduce the chance that respondents may interpret the meaning of questions differently. Future posts in this series will tackle these important steps in much greater detail.
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