To save time and money, many companies are turning to online market research. Surveys, in particular, can easily be conducted online or over e-mail. The cost of a 200-person, e-mail survey is $2,500 to $5,000. To get the same number of responses from a snail mail survey would cost between $5,000 and $7,000, and phone surveys can run as high as $15,000 [source; Yahoo! Small Business].
Surveys can be super quick and take just a few minutes to fill out, or require around 15 minutes of your time. Five minute surveys pay $0.50 and surveys range from $0.40 up to the higher – and rarer – ones at $10.Paying out by the usual methods, Crowdology does PayPal and also vouchers. Most importantly, the minimum reward threshold is low so when you’ve earned $8, you can cash it out, unlike other sites which make you wait until you have earned much more money. The site offers prize draws from time to time for things like cinema tickets and surveys can be expected weekly.
Wow, This is the first article I’ve ever read that 1. didn’t offer up filling out surveys as a serious way to earn extra cash, and 2. said everything I’ve ever thought about surveys as a side hustle. I don’t know why people keep suggesting this, when as you point out, there are much better side hustles to score serious cash more efficiently. WELL DONE! ;)
Sign up today to join 3 million members worldwide, all earning credit, sharing their opinions and telling companies what they think. You could be one of them. Fill out our short registration form now, activate your account and start earning rewards from top brands including Amazon.com, Target and Macy’s! Your first survey and reward will be waiting for you.
Cashback shopping: Who doesn’t love getting cash back? It's a great incentive for shopping because it feels like you're being paid to do so. It's usually best to use the offers only when you were already intending to buy the product. If you love saving money at discount stores or at places that offer cash back, there are a lot of survey sites out there that will open a lot more offers to you. Survey sites can offer cash back because they're paid a portion of the profit for referring you.
This site pays highly – at least $3 a survey and up to $6 for testing products. If you stay with them, the pay even increases by a few dollars, taking the wage far above the standard survey rate. Owned by the renowned New York market research company Nielson, Pinecone offers a variety of content and emails surveys to members as and when they are suited to you.
And lastly, let's discuss privacy.  In some ways, Pinecone Research gets it right – they use the information to verify you are not a duplicate or in any way defrauding them out of a valuable opinion.  After that, they only use your personal information for developing metrics and usage statistics – not giving it out to every third party that comes along.  More importantly, they take consumer information privacy seriously.  When they compile their reports for their clients, they scrub all data of any identifying information.
Pros: CashKarma operates within an app, which makes for a simple, self-contained user experience. You can also watch videos, complete sign-up offers and earn bonus achievement badges. Plus, you’ll still earn points even if you don’t qualify for a survey — based on the amount of time you spend in a survey you’re screened out of — and you’ll earn an easy five points a day when you check in.
Design and pre-test questionnaires: Designing the questionnaire carefully and then pre-testing it before fielding it to your entire sample is crucial to getting data that are valid and reliable. For example, careful questionnaire design and pre-testing can help reduce the chance that respondents may interpret the meaning of questions differently. Future posts in this series will tackle these important steps in much greater detail.
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