By filling out your user profile thoroughly, you’ll be able to make sure you get invites to surveys which are actually suitable for you. There are basic qualification questions at the start of each questionnaire too, to ensure you are suited to filling it out before you get going. And you can make the most of the huge Toluna community yourself too – if you want, you can create your own polls on the site to ask people about anything and everything! It’s a nice addition to be able to get involved and have in-depth conversations with fellow users.
Your journey with our survey community starts by going to our website, filling up the form, activating your account and participating in our online surveys.  Wouldn’t it be nice if you saw something that would remind you of your journey with us, like how you’ve started and what you have accomplished so far?  Here in OpinionWorld India, we don’t just ask you to participate in our paid surveys.
Scammers use a diverse variety of methods to allure and dupe unsuspecting victims. Some ads and offers look so real that even the most seasoned internet veterans can be tricked. However, many scams target people new to the market who may be more susceptible to “get rich quick” schemes because they're unaware of what you can reasonably make taking surveys. It is incredibly uncommon to be offered more than $10 to complete a 20 minute survey. Not that one offering that or more is definitely a scam, it's just important to be cautious. While some experienced and well credited survey takers receive legitimate offers paying that pay big money, if you're new to survey taking you should definitely steer clear of anyone offering you hundreds to complete a survey.
If you are interested in translating any of the surveys into another language, please see our translation guidelines. Although RAND cannot validate the translation, you may state that in producing the translation you “followed the specifications provided by RAND Health Care.” RAND does not offer validation information regarding surveys and tools found on other websites.
Joining isn’t as straightforward as merely signing up, because you need an invite. However it’s not as tough as it sounds, as there are plenty of links doing the rounds online if you look hard enough, and Pinecone also advertises on websites, so you might get lucky by keeping an eye on banner adverts. Once you’ve signed up, you’ll be vetted to see if you qualify – based on whatever demographics their clients want at that point – and if so, the fun begins!

A few paid survey sites do pay relatively well in cash. However, many sites hype hypothetical, best-case scenarios that can't possibly apply to each and every consumer for each and every hour of participation. In the real world, the likelihood that you'll often earn the higher of the hyped amounts is slim. Most online paid surveys simply don't pay much, and you must be invited to complete them. To be invited, you must fit targeted demographics. That alone limits your earnings right off the bat, as you can't possibly fit every demographic.


Toluna. Unlike many other sites, Toluna lets users pick the topics of their surveys, such as electronics or travel, which made the work more interesting. However, this perk didn’t make up for its low pay. Upon converting points to cash, we earned only 71 cents per hour — one of the lowest rates of all the sites we tested. Our five hours’ worth of points weren’t nearly enough to redeem the cheapest gift cards. Learn more in our Toluna review.

If you run the numbers, Page says, online surveys simply aren’t worth the time. “If you’re spending 20 minutes to make $3 on a survey, do the math. That’s $9 an hour—maybe—if you qualify for the $3 survey every time,” she says. According to Page, “the survey side gig is just not sustainable. There are wiser ways to spend your time that will earn you more money in the long run.”
Watching video ads: Video ads certainly aren't uncommon in the online world. While generally they're a hassle getting in the way of the content you want to watch, many paid survey sites have turned them into a way for members to make money. It's pretty easy to make a tab, set a playlist of paid ads going, mute it, and carry on with browsing the internet or taking surveys.
Taking online surveys is a compelling offer. You can earn money—either in cash or frequently gift cards or rewards points—and all you have to do is have an opinion. You can earn that money from the comfort of your own home in sweatpants with a glass of wine, or knock out a few surveys during slow moments at the office, racking up money when you’d usually just be trolling Facebook. Who wouldn’t jump at the opportunity?
Opinion Outpost. Some survey sites bombard users with information and opportunities — but not Opinion Outpost. Its simple, intuitive website enabled us to take survey after survey without much thought. As beginners, we also appreciated the site’s straightforward points system, which works out to 10 cents per point. Most importantly, we actually made some money. We averaged $1.50 per hour on Opinion Outpost and were able to cash it out on Amazon. See our Opinion Outpost review for more information.

After joining a survey site, you provide some personal and demographic information, which legitimate survey sites will keep private. That information will be used in choosing participants to take surveys on certain goods and services. If you get selected to take part in a survey, you will be notified through mail to take a short survey to see if your profile suits that survey. When you are deemed qualified, you will be requested to take a longer survey.

Cashback shopping: Who doesn’t love getting cash back? It's a great incentive for shopping because it feels like you're being paid to do so. It's usually best to use the offers only when you were already intending to buy the product. If you love saving money at discount stores or at places that offer cash back, there are a lot of survey sites out there that will open a lot more offers to you. Survey sites can offer cash back because they're paid a portion of the profit for referring you.

One Poll is a company that was founded in the United Kingdom, but it’s also open to consumers in the United States and beyond. It claims to be recognized by Money Saving Expert, one of the largest consumer websites in that country, which is a reassuring recommendation. What I recognized about it is that the surveys are short and easy to complete, so ideal if you’ve had a hard day and don’t want to do anything too taxing. New surveys are added on a daily basis, and some are amusingly quirky.


Ipsos are a globally respected name when it comes to opinion polls and market research, and by taking part in their surveys you can help them gain the vital information that helps them make business, consumer and political predictions. Unlike many of the other sites to feature in our Survey Cool 2018 top twenty it focuses solely and purely on offering surveys. It also means you won’t be distracted by video watching and game playing that typically pays a lot less. Here is a detailed review of Ipsos I-Say.
One example would be that a brand like Coke or Pepsi wants to know more about what kind of people are buying their beverages. They might want to learn more about the age, gender, income, or location of the people who like or dislike their products. They might use this for marketing purposes or to make decisions about their future products. Brands like this spend a lot of time and money investing market research to get your feedback. You just get money for doing them a favor – it’s a total win-win!
Privacy: 5.0/5.0 – Swagbucks' privacy policy for its own site is excellent; they always tell you exactly how your info will be used. We have not personally received any spam through Swagbucks. As with most other survey sites, Swagbucks does contain links to other sites which may have different privacy policies, so you should be careful when visiting other sites.  You can read Swagbucks' privacy policy yourself here.
You’ll be able to cash out your points either through PayPal or with a gift card. Survey Junkie claims you can get your cash out instantly, but this isn’t necessarily true. In most cases, if you request a payout through PayPal and it can take up to 24 hours, but in most cases it is immediate. Compared to other sites out there, this is a huge advantage. Some companies and sites can make you wait several days or even weeks. Sign up for Survey Junkie HERE. 
Survey Club has been offering online paid surveys since 2005, and in the fast paced every changing world of the web that’s a reassuringly long amount of time. They are a bit of an acquired taste, in that they specialise in long, detailed surveys for high end clients rather than the quick and cheerful consumer surveys that you may be more familiar with. Whilst this does mean that you may have to commit a bit more time, it does mean that if you have the patience to persevere with them they pay more money than most survey and reward sites. They also offer local taste tests (see what I said about ‘an acquired taste’?), and secret shopper opportunities.
They used to be cash-only, but in 2013 they switched over to a points system. Panelists can share their opinions in surveys and complete other various offers in exchange for points. 100 points is equal to $1, and most of their surveys pay up to $3. Survey topics are diverse and cover a variety of different topics. Pinecone Research is unique in that they emphasize consumption related surveys more than other panels.
Design and pre-test questionnaires: Designing the questionnaire carefully and then pre-testing it before fielding it to your entire sample is crucial to getting data that are valid and reliable. For example, careful questionnaire design and pre-testing can help reduce the chance that respondents may interpret the meaning of questions differently. Future posts in this series will tackle these important steps in much greater detail.
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