OpinionWorld is an online survey panel maintained and operated by Survey Sampling International, LLC ("SSI"). SSI is a premier global provider of opinions and links companies with consumer views. Over 3,000 companies worldwide use SSI to gain insights to grow their business. SSI has 40 years of experience and 32,000,000 surveys are completed annually. SSI has several survey panels including Your Voice in India.
While surveys vary widely in how they are conducted and used, there are a number of components that are common across nearly all surveys. Many of these common features have been studied in extensive detail by survey methodologists, psychologists, statisticians, and many other fields of research. The general process of survey research is outlined in the figure below.

Most reviewed paid survey sites effectively promise not to share personally identifiable information or not to share it without your consent. It's an industry standard by which legitimate marketing research firms are bound. But many membership sites reviewed don't make either promise or do so only in a limited or wishy-washy way. Unauthorized go-betweens don't have to honor marketing research privacy standards.
Avoiding scams online is pretty easy once you’ve become familiar with how false ads work and have developed realistic expectation about how much money you can make for the time you spend. On the surface, making money taking paid online surveys may seem like a long shot, but it certainly is possible and many people enjoy the benefits of taking part in them. So don’t be afraid! If you want to try it, read some of our reviews and sign up for the ones that look interesting to you!

Unlike many sites, Valued Opinions doesn’t offer you the chance to take cash rewards, at the moment limiting users to retail vouchers and gift cards. Electronic vouchers are usually with you within 24 hours but gift cards can take four to six weeks to arrive in the post. Once $10 has been earned, you can claim Amazon vouchers, Macy’s gift cards and Visa promo codes, among many other reward options dependant on your location. Surveys are said to be varied, but the gift card options less so, so check they are for stores you’ll want to shop in before you tot up lots of points.


Survey sites advertise that you can earn $5-$35 per survey (although a Student Loan Hero reporter found an average more in the range of $1-2 per hour). Paid online surveys are utterly ubiquitous—there are hundreds of sites that feature paid surveys. These surveys are typically run by marketing or research firms looking for consumer perspectives, and you could be asked questions covering just about everything under the sun.
“I participated in an in-home product trial study. A coffee machine company sent me one of the coffee makers along with about 200 coffee pods. I received $7 for completing 3 short surveys. Plus, after the study, the company said I could keep the coffee maker. So, I got like 4 mos of coffee for everyone in my household, a free coffee maker and $7!” - David W.
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