We've tested hundreds of sites where you can take paid surveys for money and we've found that Swagbucks by far is our #1 pick. They've been around for years and have a solid track record of paying their users. Plus, we also like that they offer opportunities to get paid for doing things other than surveys, like signing up for offers or shopping in their portal.
Survey Club has been offering online paid surveys since 2005, and in the fast paced every changing world of the web that’s a reassuringly long amount of time. They are a bit of an acquired taste, in that they specialise in long, detailed surveys for high end clients rather than the quick and cheerful consumer surveys that you may be more familiar with. Whilst this does mean that you may have to commit a bit more time, it does mean that if you have the patience to persevere with them they pay more money than most survey and reward sites. They also offer local taste tests (see what I said about ‘an acquired taste’?), and secret shopper opportunities.
If you are interested in translating any of the surveys into another language, please see our translation guidelines. Although RAND cannot validate the translation, you may state that in producing the translation you “followed the specifications provided by RAND Health Care.” RAND does not offer validation information regarding surveys and tools found on other websites.
Congratulations go to Panel Place, which gets 2nd place on the Survey Cool list of the best paid survey sites for 2018, but just what makes it so good? Above all else is the fact that it has a very large number of surveys to choose from, so there really is something for everyone. It does this because it includes surveys available from a variety of other top survey providers, including Toluna and Valued Opinions. It’s available to users across the world as well, and payment can be made by way of a gift card or sent securely to a PayPal account. It’s a deserving number one.
Ipsos are a globally respected name when it comes to opinion polls and market research, and by taking part in their surveys you can help them gain the vital information that helps them make business, consumer and political predictions. Unlike many of the other sites to feature in our Survey Cool 2018 top twenty it focuses solely and purely on offering surveys. It also means you won’t be distracted by video watching and game playing that typically pays a lot less. Here is a detailed review of Ipsos I-Say.
Select a representative sample: Selecting a representative sample from your sampling frame is also important for collecting valid and reliable data about the population of interest. For example, if you are sampling from a large database of customer email addresses and only wanted one response per household, you might want to cross-check each email address against mailing addresses and remove duplicates to avoid some households having a greater probability of selection. Then you would likely draw a random sample from the remaining list of email addresses.
Unlike many sites, Valued Opinions doesn’t offer you the chance to take cash rewards, at the moment limiting users to retail vouchers and gift cards. Electronic vouchers are usually with you within 24 hours but gift cards can take four to six weeks to arrive in the post. Once $10 has been earned, you can claim Amazon vouchers, Macy’s gift cards and Visa promo codes, among many other reward options dependant on your location. Surveys are said to be varied, but the gift card options less so, so check they are for stores you’ll want to shop in before you tot up lots of points.

Alternatively, you might need to register with HMRC as newly self-employed, but if you're just doing a few for fun, you might not. It's worth giving them a ring on 0300 200 3500 to check if you're not sure. You need to register, so make sure you do so by the end of the third calendar month after you've started – or you could face an automatic £100 penalty.


Swagbucks remains popular as they are a reliable site, offering novel ways to earn rewards, including playing games and watching videos. Completing polls and surveys for money takes around 10 minutes each and can make up the bulk of your time on the site. You won’t always qualify, and getting to a late stage in a survey application process and then finding out you’re not qualified can be pretty galling. The slickly designed website is straightforward and pleasing to use and also allows you to make money on your shopping by offering a range of affiliate links. By simply clicking on the Swagbucks link and shopping at sites including Amazon, Walmart and Nike, you will earn points, as those companies are paying Swagbucks to link to them, and you get a share of their fee.

While surveys vary widely in how they are conducted and used, there are a number of components that are common across nearly all surveys. Many of these common features have been studied in extensive detail by survey methodologists, psychologists, statisticians, and many other fields of research. The general process of survey research is outlined in the figure below.
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