In the middle of all of this is a new breed of research corporation that relies on you – the survey taker – to determine this information.  For your time?  Many survey companies will pay you to take surveys for money or for other cash alternatives like gift cards or physical prizes and rewards. It depends upon the company as to whether they'll offer money or other offers and special deals.
OpinionWorld is an online survey panel maintained and operated by Survey Sampling International, LLC ("SSI"). SSI is a premier global provider of opinions and links companies with consumer views. Over 3,000 companies worldwide use SSI to gain insights to grow their business. SSI has 40 years of experience and 32,000,000 surveys are completed annually. SSI has several survey panels including Your Voice in India.

There are also many questionable "middleman" third-party paid survey sites that hype easy money for participating in online marketing research from home. Here, the old adage is true: if it sounds too good to be true, it usually is. Further, it’s worth knowing that there’s a lot of competition among these companies for your participation – which means potential for exaggeration, at the very least, if not outright scams.
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Post-recession, a lot of workers started looking for ways to earn extra cash. While most side gigs won’t supplant the steady cashflow of a regular job, they can pad a paycheck that hasn’t seen a significant boost in a few years. Paid surveys are often mentioned as one way to earn a few extra dollars fast. But are paid surveys a legitimate way to make money – or are they scams? The answer is that it depends on the survey and the company you are taking them for.
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No matter the site, the earnings from taking surveys can be meager compared with other work opportunities. The federal minimum wage is $7.25 per hour, for example, and our hourly earnings ranged from 41 cents to $2.03. Most survey sites also required a minimum amount of points before we could redeem them for rewards. On many of the sites, we didn’t reach that minimum amount after five hours of work.
Convenience: 4.5/5.0 – While the sign up form is easy to fill out, you will have to enter more information about yourself up-front than other survey companies ask for. Typically, you just need to enter your email address and create a password to join, but Ipsos also requires your name and physical address. We only gave a slightly lower rating for this because the sign-up process is still very quick and painless.

OpinionWorld is an online survey panel maintained and operated by Survey Sampling International, LLC ("SSI"). SSI is a premier global provider of opinions and links companies with consumer views. Over 3,000 companies worldwide use SSI to gain insights to grow their business. SSI has 40 years of experience and 32,000,000 surveys are completed annually. SSI has several survey panels including Your Voice in India.
As the technological and cultural landscapes change in the coming years, getting paid to complete online surveys may be one of the easiest and most rewarding opportunities presented to you, a consumer, in the digital age. If you want to get cash for taking surveys that will help your favourite brands meet your needs better, register at OpinionWorld and get started right away - there is nothing to lose.
Unlike many sites, Valued Opinions doesn’t offer you the chance to take cash rewards, at the moment limiting users to retail vouchers and gift cards. Electronic vouchers are usually with you within 24 hours but gift cards can take four to six weeks to arrive in the post. Once $10 has been earned, you can claim Amazon vouchers, Macy’s gift cards and Visa promo codes, among many other reward options dependant on your location. Surveys are said to be varied, but the gift card options less so, so check they are for stores you’ll want to shop in before you tot up lots of points.
Each of their surveys you complete will be worth between 100-5,000 points depending on the length and subject. There are a variety of different topics to cover like consumer goods, healthcare and travel, just to name a few. Once you reach 3,000 points you can start redeeming rewards. You have to call and redeem points over the phone, and it typically takes a month for the rewards to reach you.
By filling out your user profile thoroughly, you’ll be able to make sure you get invites to surveys which are actually suitable for you. There are basic qualification questions at the start of each questionnaire too, to ensure you are suited to filling it out before you get going. And you can make the most of the huge Toluna community yourself too – if you want, you can create your own polls on the site to ask people about anything and everything! It’s a nice addition to be able to get involved and have in-depth conversations with fellow users.
In addition to filling out online surveys for money, you can get rewarded for other actions, too. Some of the best paid survey sites are ones that offer lots of ways to make extra money other than earning money for surveys you take! The most popular websites maintain their following not only by offering various types of incentives but also by providing plenty of different and engaging ways for members to earn money. The purpose of these offers is to turn you into a loyal and active member of their community.
I’ve had bad experiences with iPoll. I’ll answer the “screening” questions and am told I qualify to take the survey, then once the survey is around 90% complete, I’m told the survey is “closed”. My guess is this is how they’re getting their data without having to pay participants. I’ve also gotten “invalid website” in the middle of some of their surveys as well, of course, after answering 15 minutes of questions.
Ultimately, it is very unlikely that participating in online surveys will provide you with a steady, livable wage. However, if you enjoy participating in online surveys (especially if you like the prizes, coupons, and other more typical non-monetary earnings), be sure to avoid questionable third-party sites. Look for real paid surveys online that don’t require you to invest money.

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About that money: Survey companies typically don’t pay you for each and every survey—you have to meet a payout amount to earn your reward. Page says it took her months to reach the $30 payout on one survey site—time she could have easily spent on more lucrative side hustles. This presents a problem if you need money fast or if you decide to change course and try something else—you might end up answering tons of questions and never actually see that money.


i-Say. This site only provides surveys through Ipsos, the market research firm that owns it. The site offers fewer surveys than aggregators do, but you stay on i-Say for every survey, which makes the overall experience easier. Sometimes it displays surveys you already tried, which is confusing. You can cash out rewards starting at 500 points, which is equivalent to $5. For more information, check out the i-Say review.
I don’t see PaidViewpoint on your list. I like using that site. I signed up for it on June 28, 2016, but I guess I forgot about the site and stopped using it on July 24, 2016 but had a total of $1.91. I started using it again on May 5, 2018, and I’m now up to $27.05 and have a trait score of 10, which is the highest. The surveys are easy and you don’t get disqualified. I mostly earn 10 cents, but once in awhile I earn some good money like 62 cents. It does take awhile to add up, but it’s free money.
Something very important to note before signing up at any site claiming to pay you cash to take surveys is that all legitimate sites offering online surveys that pay do not charge registration fees – they are free to join. Some sites may even offer you bonus as you sign in, to show you they are happy you have become a part of their team and helping them increase their revenue.
As the technological and cultural landscapes change in the coming years, getting paid to complete online surveys may be one of the easiest and most rewarding opportunities presented to you, a consumer, in the digital age. If you want to get cash for taking surveys that will help your favourite brands meet your needs better, register at OpinionWorld and get started right away - there is nothing to lose.
And lastly, let's discuss privacy.  In some ways, Pinecone Research gets it right – they use the information to verify you are not a duplicate or in any way defrauding them out of a valuable opinion.  After that, they only use your personal information for developing metrics and usage statistics – not giving it out to every third party that comes along.  More importantly, they take consumer information privacy seriously.  When they compile their reports for their clients, they scrub all data of any identifying information.

By only sending you questionnaires you are already qualified for, Pinecone wastes far less of your time than many sites which require you to fill our qualifying questions before starting each survey. However some users have said they don’t receive very many surveys, which could be a consequence of their careful filtering. Equally the site retains the right to remove you from their panel if you no longer fit their desired demographic, so make the most of your membership while you have it!
One of the oldest and longest running survey sites, Vindale Research is a legitimate option for making some money from filling out surveys. Based in New York, the company offers both traditional surveys and evaluations, by testing products or online services. It’s free to sign up, and surveys pay between $1 and $5 each and product testing starts at $5 and moves up from there. The site claims significantly higher rates of pay, but as this involves slightly inflated pricing, for example discounting fees you may have to pay out to join subscription sites before receiving your end payout, they won’t be included here.
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