There are also many questionable "middleman" third-party paid survey sites that hype easy money for participating in online marketing research from home. Here, the old adage is true: if it sounds too good to be true, it usually is. Further, it’s worth knowing that there’s a lot of competition among these companies for your participation – which means potential for exaggeration, at the very least, if not outright scams.
While it might be hard to believe at first, American Consumer Opinion will pay you real, actual money to share your opinions and complete online surveys. Once you join their online opinion panel, you’ll be asked to offer opinions on new products you have tried, test out new advertising campaigns, and tell companies what you think of their marketing techniques and slogans.
To save time and money, many companies are turning to online market research. Surveys, in particular, can easily be conducted online or over e-mail. The cost of a 200-person, e-mail survey is $2,500 to $5,000. To get the same number of responses from a snail mail survey would cost between $5,000 and $7,000, and phone surveys can run as high as $15,000 [source; Yahoo! Small Business].
This site pays highly – at least $3 a survey and up to $6 for testing products. If you stay with them, the pay even increases by a few dollars, taking the wage far above the standard survey rate. Owned by the renowned New York market research company Nielson, Pinecone offers a variety of content and emails surveys to members as and when they are suited to you.
**NO PURCHASE NECESSARY. Open to legal residents of the 50 United States (D.C.) who are eligible to participate on a Survey Sampling International Panel and meet the minimum age requirement for the respective Panel. Quarterly drawings; enter by December 31, 2016 to be included in next drawing. To enter and for Official Rules, including odds, mail-in method of entry, and prize descriptions, visit here. Void where prohibited.
There’s a decent rate of surveys pinged your way as you can expect two or three emails a day inviting you to fill in particular questionnaires. In addition to this, there are freely offered surveys on their cleanly designed website each day which you can look through and decide if they take your fancy. Surveys on CashCrate are often outsourced to third parties though, so you can make more money on the survey side from other websites. Similarly they are known for passing your information on to other people, so to avoid the irritations of endless spam, make sure you set up a dedicated email address for your CashCrate account.
Select a representative sample: Selecting a representative sample from your sampling frame is also important for collecting valid and reliable data about the population of interest. For example, if you are sampling from a large database of customer email addresses and only wanted one response per household, you might want to cross-check each email address against mailing addresses and remove duplicates to avoid some households having a greater probability of selection. Then you would likely draw a random sample from the remaining list of email addresses.
The other type of paid surveys CashCrate features are targeted surveys, which are available only to you and people who meet your demographic profile. It's very important that you fill out your profile on CashCrate right when you sign-up. Not only will you earn $.50 instantly, you'll also be eligible to receive these special surveys. So why are they so great? First, they'll often pay more than Daily Surveys. That means when you see one available, you should jump on it right away.

How It Works: Swagbucks is a favorite of mine,  as well as a favorite of many readers here. Not only do they offer a wide range of surveys that pay cash, but you can also earn points for the everyday things you do online like searching, shopping, and watching videos. In total, Swagbucks has paid out over $187 million in rewards. Even if you’re not interested in doing surveys, it’s still easy on the platform to earn decent money with what you’re already doing online today.
Privacy: 5.0/5.0 – As a sister company to Swagbucks, MyPoints is governed by the same privacy policy, which is detailed and very reasonable. In our experience, MyPoints has never sent us spam. As is typical, MyPoints does link to other sites that have different privacy policies, but to be fair, our 5 star rating is based on the MyPoints privacy policy.  You can view the MyPoints privacy policy for yourself here.
Above all, thanks for that great article. I really enjoyed reading it all for the last 5 minutes with a mug of coffee! Despite this article being next to perfect, if I can, I’d like to add one of the best survey sites, in my mind, to this list. It would be, “ClixSense”. They’re a really old, and huge, presence in the research industry and have partnered with many of those listed in this very post. So, signing up on ClixSense lets you take paid survey invitations from multiple survey sites and research firms, like Opinion Outpost, Nielson Media Research, YouGov, I-Poll, MySurvey, Toluna and more. Almost half of all of those survey sites are listed here.
Most reviewed paid survey sites effectively promise not to share personally identifiable information or not to share it without your consent. It's an industry standard by which legitimate marketing research firms are bound. But many membership sites reviewed don't make either promise or do so only in a limited or wishy-washy way. Unauthorized go-betweens don't have to honor marketing research privacy standards.
The free site screens you when you sign up, asking a range of questions so you can be sent the surveys which will be suitable for you. You can also join up with a social media account like Facebook or LinkedIn instead of using your email address. Filling out surveys for money with Opinion Outpost will first give you Opinion Points – with 10 points worth $1. Most surveys will take between 10 and 30 minutes and are worth anything from $1 to $5. Typical survey time is around 15 minutes, and participants are also entered into quarterly prize draws, touted to be for $10,000! However some people think their surveys don’t come around often enough, and completing some surveys will enter you into prize draws rather than paying out cash.
To save time and money, many companies are turning to online market research. Surveys, in particular, can easily be conducted online or over e-mail. The cost of a 200-person, e-mail survey is $2,500 to $5,000. To get the same number of responses from a snail mail survey would cost between $5,000 and $7,000, and phone surveys can run as high as $15,000 [source; Yahoo! Small Business].
Joining isn’t as straightforward as merely signing up, because you need an invite. However it’s not as tough as it sounds, as there are plenty of links doing the rounds online if you look hard enough, and Pinecone also advertises on websites, so you might get lucky by keeping an eye on banner adverts. Once you’ve signed up, you’ll be vetted to see if you qualify – based on whatever demographics their clients want at that point – and if so, the fun begins!

This is where it can all go downhill quickly.  In the pressure to make as many pennies out of a nickel, a lot of research corporations will not just sell your answers but the data associated with it.  Details that you provide when taking paid surveys such as your name, address, age range can all be attached together quickly to fulfill a lot of larger companies' requests for information (RFI).

Signing up with MyOpinions is super easy - simply complete our online registration form or register by connecting with your Facebook, LinkedIn or Google account. Once you provide this information, we will ask you a few simple questions and request that you accept our Privacy Policy and Terms & Conditions. All in all, the registration process takes less than 10 minutes. Once you are a fully-fledged Member of the MyOpinions community, you’re free to participate in a variety of paid surveys and start earning rewards.

Signing up with MyOpinions is super easy - simply complete our online registration form or register by connecting with your Facebook, LinkedIn or Google account. Once you provide this information, we will ask you a few simple questions and request that you accept our Privacy Policy and Terms & Conditions. All in all, the registration process takes less than 10 minutes. Once you are a fully-fledged Member of the MyOpinions community, you’re free to participate in a variety of paid surveys and start earning rewards.


Design and pre-test questionnaires: Designing the questionnaire carefully and then pre-testing it before fielding it to your entire sample is crucial to getting data that are valid and reliable. For example, careful questionnaire design and pre-testing can help reduce the chance that respondents may interpret the meaning of questions differently. Future posts in this series will tackle these important steps in much greater detail.
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