Survey Club has been offering online paid surveys since 2005, and in the fast paced every changing world of the web that’s a reassuringly long amount of time. They are a bit of an acquired taste, in that they specialise in long, detailed surveys for high end clients rather than the quick and cheerful consumer surveys that you may be more familiar with. Whilst this does mean that you may have to commit a bit more time, it does mean that if you have the patience to persevere with them they pay more money than most survey and reward sites. They also offer local taste tests (see what I said about ‘an acquired taste’?), and secret shopper opportunities.
To save time and money, many companies are turning to online market research. Surveys, in particular, can easily be conducted online or over e-mail. The cost of a 200-person, e-mail survey is $2,500 to $5,000. To get the same number of responses from a snail mail survey would cost between $5,000 and $7,000, and phone surveys can run as high as $15,000 [source; Yahoo! Small Business].
I reside in Jamaica. I am at a disadvantage in securing paid surveys because of my location as the so-called first world countries receive all the choice survey sites leaving the crumbs that fall from the Master’s table. The survey field needs to be leveled. Because of the advent of IT capability, the world is just one community. Everyone is aware of what goes on everywhere.
One of the great things about Survey Savvy is that they really do offer a great variety of surveys to choose from, so you won’t simply be talking about the consumer goods that you buy on a day to day basis. They have surveys on topical issues and about politics in general, but don’t worry you don’t have to be a political animal to be able to complete the survey – you just need to have an opinion. Another thing I really appreciated about survey savvy is that their surveys are short and snappy, and you can complete them within ten minutes or even less. That means you can quickly earn the points that can then be exchanged into folding cash.
Design and pre-test questionnaires: Designing the questionnaire carefully and then pre-testing it before fielding it to your entire sample is crucial to getting data that are valid and reliable. For example, careful questionnaire design and pre-testing can help reduce the chance that respondents may interpret the meaning of questions differently. Future posts in this series will tackle these important steps in much greater detail.
As well as using your laptop, you can fill in MySurvey forms on the move by using their app available for both Apple and Android phones. This is perfect because surveys should really be about filling time, rather than dedicating particular time to them, so being able to pass time in queues or while commuting and simultaneously make money is very appealing.
One of the most popular sites, and rightfully so, Swagbucks offers traditional surveys as well as a range of additional ways to make cash. Filling out surveys for money will reward you with points called Swagbucks which can be cashed out through PayPal, or redeemed as gift cards for shops including Amazon.com. As a sweetener, they’ll even give you $5 just for signing up.
Define the research question: This is critically important to the success of a survey research project. Without a clearly defined question, it is difficult to determine the best approach for conducting the survey. For example, based on the research question, are the needed data exploratory, descriptive, or causal? The answer to this basic question has huge implications for the entire research process, yet it is often not directly addressed.