One example would be that a brand like Coke or Pepsi wants to know more about what kind of people are buying their beverages. They might want to learn more about the age, gender, income, or location of the people who like or dislike their products. They might use this for marketing purposes or to make decisions about their future products. Brands like this spend a lot of time and money investing market research to get your feedback. You just get money for doing them a favor – it’s a total win-win!


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Free to join, the site runs a range of special offers, including awarding prizes at random, giving you daily targets to hit for which you receive bonus points, and posting deals on their social media feeds. They have a great new app and a strong referral scheme. However, like everything, it’s not perfect – it can start to suck up a lot of your time. Swagbucks runs on the premise of incentivising day to day internet use to make both you and them money, so it is worth being aware of this so it doesn’t end up seeping into too much of your life!

One nice feature is the ability to shop through Vindale, as they often have offers available through affiliate links. Before buying something new, like an appliance, it is worth signing into their easy to use website and checking if you can get it for less through Vindale. There’s also a popular daily consumer survey paying $1.50 which you can complete every day, for an easy and reliable boost.
Since 2007, we've strived to be different. Making customer service our #1 priority and offering instant rewards processing so you get paid fast, PrizeRebel.com is one of the most trusted online survey sites with over 7.5 million members and counting. We work with the biggest global market research companies to provide you with the highest quality paid online surveys that you can complete to make money at home and earn gift cards.
With one of the lowest cash limits in the industry, you can get $10 out when you have accrued just 100 points. If you want to take your earnings in the form of a giftcard, the threshold is even lower, as you just need 50 points, equivalent to $5. Many other survey sites will only pay out after you earn much more, like $50. As with all good survey sites, Opinion Outpost allows you to take your earnings away in vouchers for big firms like Amazon or iTunes, or if you prefer money, to do so through Paypal. As well as paying out early Opinion Outpost also pays extremely quickly, often the same day or in some cases, immediately.
MyPoints. This site offered 75 survey opportunities, the most of any site we tested. But it also had the lowest success rate, 9.33%, and a low average hourly pay rate. Plus, the reasons for survey disqualifications often were unclear. On one occasion, we were disqualified after being asked to write the word “Purple.” (Yes, we spelled it correctly.) See our full MyPoints review.
Survey Junkie makes it quick and easy to jump into the survey game. According to their websites, they say they are the most popular spot online to earn cash and rewards for sharing your thoughts, while that might not be technically true, they are one of the largest survey sites out there. They were launched all the way back in 2005 (which is pretty old for a survey site) and they have over 4,000,000 members. 
While product testing is offered, you’ll only get sent items if you qualify, and then it will only be a couple over the space of several months, so think of this as a bonus, rather than a regular part of your work. Some users get frustrated at the length of time they have to wait for vouchers to arrive after they order them – especially when somewhere like Opinion Outpost will pay out straight away. However it is unfortunately quite standard to have to wait weeks for payment from survey sites. Surveys range in duration from about 15 to 30 minutes and there are mini polls on the website which can help you tot up small amounts of extra points. Points do sometimes take days or even weeks to appear in Toluna accounts, which is worth noting.

Mainly conducting polls for governments, public bodies and the business world, Opinion Outpost is a popular survey site as unlike some sites, which require you to accrue a significant amount before you can claim your money, it has one of the lowest payout thresholds. You only need to fill out five surveys, earning a couple of dollars, before being able to claim pay, so you can redeem your money more quickly.

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And lastly, let's discuss privacy.  In some ways, Pinecone Research gets it right – they use the information to verify you are not a duplicate or in any way defrauding them out of a valuable opinion.  After that, they only use your personal information for developing metrics and usage statistics – not giving it out to every third party that comes along.  More importantly, they take consumer information privacy seriously.  When they compile their reports for their clients, they scrub all data of any identifying information.
If you can't find any information on other sites or forums, there are some things about the website you can check for yourself. The first thing we recommend is to look for a privacy policy. Having one on the site that is easily accessible to users is a clear sign of credibility. It shows that the company is at least making some promises as to how your information will be used. Lacking a privacy policy is a clear red flag and often signifies a scam.
Don’t overshare. If you’re asked to give your Social Security number, bank account number or driver’s license number, leave the survey. Velasquez recommends being “intentional” with sharing other private information with survey sites. Answering questions about a TV commercial probably is fine, but giving medical information may not be worth the risk.
While surveys vary widely in how they are conducted and used, there are a number of components that are common across nearly all surveys. Many of these common features have been studied in extensive detail by survey methodologists, psychologists, statisticians, and many other fields of research. The general process of survey research is outlined in the figure below.
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