While surveys vary widely in how they are conducted and used, there are a number of components that are common across nearly all surveys. Many of these common features have been studied in extensive detail by survey methodologists, psychologists, statisticians, and many other fields of research. The general process of survey research is outlined in the figure below.
Above all, thanks for that great article. I really enjoyed reading it all for the last 5 minutes with a mug of coffee! Despite this article being next to perfect, if I can, I’d like to add one of the best survey sites, in my mind, to this list. It would be, “ClixSense”. They’re a really old, and huge, presence in the research industry and have partnered with many of those listed in this very post. So, signing up on ClixSense lets you take paid survey invitations from multiple survey sites and research firms, like Opinion Outpost, Nielson Media Research, YouGov, I-Poll, MySurvey, Toluna and more. Almost half of all of those survey sites are listed here.
As the technological and cultural landscapes change in the coming years, getting paid to complete online surveys may be one of the easiest and most rewarding opportunities presented to you, a consumer, in the digital age. If you want to get cash for taking surveys that will help your favourite brands meet your needs better, register at OpinionWorld and get started right away - there is nothing to lose.

The only way to make this work would to be a serious survey junkie who can dedicate hours to the work, which defeats the purpose of a side hustle entirely. What’s worse is the idea that you can’t adequately plan your time—a survey might take twice as long as it says or five times as long. That kind of unpredictability means this isn’t a side hustle you can rely on.


After joining a survey site, you provide some personal and demographic information, which legitimate survey sites will keep private. That information will be used in choosing participants to take surveys on certain goods and services. If you get selected to take part in a survey, you will be notified through mail to take a short survey to see if your profile suits that survey. When you are deemed qualified, you will be requested to take a longer survey.


Illegitimate companies and scammers have a simple objective. They're after your information in order to get your money. It's much more common for internet scammers to target hundreds of people for small sums rather than a single person for thousands. This is because demanding large sums for a product that is somewhat unclear is an obvious red flag to most.
Renowned for its short and sweet surveys, OnePoll is a great site for dipping in and out of, without having to dedicate loads of time to. As one of the earliest survey sites to be set up, OnePoll certainly has longevity. Founded in the UK, it is open to US users and those further afield and runs polls for the press and leading brands. This means the content is more engaging than it can be elsewhere and you can find yourself answering questions about celebrities or gossip. Many users praise their surveys for being quick, and even better – fun! Topics are not as dry as they can be on other websites, and by keeping the surveys brief, OnePoll is less likely to leave you bored or frustrated.
If longevity is a sign of quality, and let’s face it in the world of business it usually is, then there’s no doubt about Zoombucks deserving to be inside out 2018 paid survey sites top 20. This company has been carrying out paid survey panels since 1946, so just think how many consumers they’ve helped since then. Things have changed since the forties, so you won’t have to sit in a draughty hall, you can answer all the surveys over the internet. There’s lots of surveys to choose from as well, and they promise quick pay outs.
It requires patience, as it can take some time, but can often be a quick way of making some easy dollars whilst watching television or listening to music. Surveys are not a get rich scheme – hourly rates are never going to reach anything like a regular wage – but many people manage to turn idly filling in online forms into tidy sums to put towards holidays, home improvements or their new wardrobe!
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While it might be hard to believe at first, American Consumer Opinion will pay you real, actual money to share your opinions and complete online surveys. Once you join their online opinion panel, you’ll be asked to offer opinions on new products you have tried, test out new advertising campaigns, and tell companies what you think of their marketing techniques and slogans.
Joining isn’t as straightforward as merely signing up, because you need an invite. However it’s not as tough as it sounds, as there are plenty of links doing the rounds online if you look hard enough, and Pinecone also advertises on websites, so you might get lucky by keeping an eye on banner adverts. Once you’ve signed up, you’ll be vetted to see if you qualify – based on whatever demographics their clients want at that point – and if so, the fun begins!

No matter the site, the earnings from taking surveys can be meager compared with other work opportunities. The federal minimum wage is $7.25 per hour, for example, and our hourly earnings ranged from 41 cents to $2.03. Most survey sites also required a minimum amount of points before we could redeem them for rewards. On many of the sites, we didn’t reach that minimum amount after five hours of work.


Sometimes survey invitation links direct you to other survey companies, rather than keeping things in-house, which can feel a bit like spam. As is common in the industry, you can sometimes get stuck filling out lengthy qualifying questions which take up to 30 minutes just to see if you’re eligible for a survey. Needless to say if you find out you are not then this is extremely frustrating.

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Joining isn’t as straightforward as merely signing up, because you need an invite. However it’s not as tough as it sounds, as there are plenty of links doing the rounds online if you look hard enough, and Pinecone also advertises on websites, so you might get lucky by keeping an eye on banner adverts. Once you’ve signed up, you’ll be vetted to see if you qualify – based on whatever demographics their clients want at that point – and if so, the fun begins!
The only problem with rewarding consumers for taking online surveys is that it gives them the incentive to cheat. The more surveys you fill out, the more points you get. So people get creative: They randomly answer survey questions as quickly as possible, establish multiple e-mail addresses to answer the same survey five or six times, or lie about their demographic (a white male says he's a black female, for example) to participate in surveys for which they otherwise wouldn't qualify [source: Frost & Sullivan].
If you can't find any information on other sites or forums, there are some things about the website you can check for yourself. The first thing we recommend is to look for a privacy policy. Having one on the site that is easily accessible to users is a clear sign of credibility. It shows that the company is at least making some promises as to how your information will be used. Lacking a privacy policy is a clear red flag and often signifies a scam.

This site pays highly – at least $3 a survey and up to $6 for testing products. If you stay with them, the pay even increases by a few dollars, taking the wage far above the standard survey rate. Owned by the renowned New York market research company Nielson, Pinecone offers a variety of content and emails surveys to members as and when they are suited to you.
The site will even allow you to monetise your internet searches, if you swap from Google or Safari to their own search engine. The Swagbucks search engine, which is actually running Yahoo, will pay you Swagbucks every time you search. For games, there are options like Scrabble and Wheel of Fortune, which won’t pay you much, but could be worth a go if you fancied playing a game anyway! Swagbucks TV allows you to watch advertising videos on a range of topics, including news, fitness and entertainment. There’s a snag – your earnings are capped at 150 Swagbucks, but it is worth a look if you’re prone to wasting time watching viral clips.
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