Illegitimate companies and scammers have a simple objective. They're after your information in order to get your money. It's much more common for internet scammers to target hundreds of people for small sums rather than a single person for thousands. This is because demanding large sums for a product that is somewhat unclear is an obvious red flag to most.
Although it might seemed biased to put forth this assertion, the proof is truly in the pudding. Whereas virtually every other way you can earn money online will require some level of skill, more time or the like, paid online surveys consistently offer consumers an opportunity for completely autonomous and consistent participation. This means that there are no contracts, fillers or complexities to navigate, just simple, unadulterated activities that put extra cash in your pockets.
Some pay with points that are redeemable for cash or goods and typically you must rack up a bunch to redeem them for anything of significance. Others may give you a gift card, discount, or another token of appreciation for participating. Many others pay nothing or only offer sweepstakes entries for completing screening surveys to determine your eligibility for other, paid surveys. A few don't pay much of anything, unless you recruit others, as in a pyramid scheme.
A popular and free survey site, Toluna boats more than nine million users across the globe and is well known in the industry, having been running for 17 years. Offering questionnaires for you to fill in to provide leading companies with your opinions, Toluna also runs a range of internal games and schemes, as well as offering product testing to some lucky users who can bag free products.
Survey Junkie makes it quick and easy to jump into the survey game. According to their websites, they say they are the most popular spot online to earn cash and rewards for sharing your thoughts, while that might not be technically true, they are one of the largest survey sites out there. They were launched all the way back in 2005 (which is pretty old for a survey site) and they have over 4,000,000 members.
Scammers use a diverse variety of methods to allure and dupe unsuspecting victims. Some ads and offers look so real that even the most seasoned internet veterans can be tricked. However, many scams target people new to the market who may be more susceptible to “get rich quick” schemes because they're unaware of what you can reasonably make taking surveys. It is incredibly uncommon to be offered more than $10 to complete a 20 minute survey. Not that one offering that or more is definitely a scam, it's just important to be cautious. While some experienced and well credited survey takers receive legitimate offers paying that pay big money, if you're new to survey taking you should definitely steer clear of anyone offering you hundreds to complete a survey.
After joining a survey site, you provide some personal and demographic information, which legitimate survey sites will keep private. That information will be used in choosing participants to take surveys on certain goods and services. If you get selected to take part in a survey, you will be notified through mail to take a short survey to see if your profile suits that survey. When you are deemed qualified, you will be requested to take a longer survey.
While surveys vary widely in how they are conducted and used, there are a number of components that are common across nearly all surveys. Many of these common features have been studied in extensive detail by survey methodologists, psychologists, statisticians, and many other fields of research. The general process of survey research is outlined in the figure below.