There are also many questionable "middleman" third-party paid survey sites that hype easy money for participating in online marketing research from home. Here, the old adage is true: if it sounds too good to be true, it usually is. Further, it’s worth knowing that there’s a lot of competition among these companies for your participation – which means potential for exaggeration, at the very least, if not outright scams.
There are myriad ways in which individuals can make a little extra cash each week, but few compare to the speed, ease and consistency of paid online surveys. Making money online should always be a spare-time type of activity, and surveys might be the only ones which fulfill this requirement time and time again - no matter how long an individual chooses to participate in these programs - while the opportunities to have a little extra cash in your pocket should be savory.
The number one reason why I liked MySurvey the best out of the 30-something sites I had the privilege or misfortune to try, was no doubt its versatility. This versatility is present not only in the reward system and the referral program – which are important aspects on their own – but clearly shows in their surveys too. Filling out boring surveys always feels like hard work, even though it’s really not if you think about it. With MySurvey, you will see a huge variety of different topics.
One of the most popular sites, and rightfully so, Swagbucks offers traditional surveys as well as a range of additional ways to make cash. Filling out surveys for money will reward you with points called Swagbucks which can be cashed out through PayPal, or redeemed as gift cards for shops including Amazon.com. As a sweetener, they’ll even give you $5 just for signing up.
With one of the lowest cash limits in the industry, you can get $10 out when you have accrued just 100 points. If you want to take your earnings in the form of a giftcard, the threshold is even lower, as you just need 50 points, equivalent to $5. Many other survey sites will only pay out after you earn much more, like $50. As with all good survey sites, Opinion Outpost allows you to take your earnings away in vouchers for big firms like Amazon or iTunes, or if you prefer money, to do so through Paypal. As well as paying out early Opinion Outpost also pays extremely quickly, often the same day or in some cases, immediately.
Amazon gift cards and PayPal are obviously popular choices, so naturally like most sites MySurvey had those. These guys did not stop there though. At the time of writing (I double checked) they also offer various sweepstakes, gift cards to restaurants, you can donate to charities like UNICEF through them, they have iTune gift cards, their very own merchandising products and also Starbucks, Walmart and Tango gift cards among many more options!
Design and pre-test questionnaires: Designing the questionnaire carefully and then pre-testing it before fielding it to your entire sample is crucial to getting data that are valid and reliable. For example, careful questionnaire design and pre-testing can help reduce the chance that respondents may interpret the meaning of questions differently. Future posts in this series will tackle these important steps in much greater detail.
In the middle of all of this is a new breed of research corporation that relies on you – the survey taker – to determine this information.  For your time?  Many survey companies will pay you to take surveys for money or for other cash alternatives like gift cards or physical prizes and rewards. It depends upon the company as to whether they'll offer money or other offers and special deals.
Just like the other survey sites, every time you complete one of the surveys, you’ll receive anywhere from 35-250 points, which equals about $1.50 to $1.75 per a survey. Once you rack up enough cash to payout (which you’ll have to accumulate at least $50), you’ll have several different options to receive your money. You can get your money through a check, through your PayPal account, or redeem it for gift cards.
Design and pre-test questionnaires: Designing the questionnaire carefully and then pre-testing it before fielding it to your entire sample is crucial to getting data that are valid and reliable. For example, careful questionnaire design and pre-testing can help reduce the chance that respondents may interpret the meaning of questions differently. Future posts in this series will tackle these important steps in much greater detail.
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