Return on Time – Is it an hour of your life for $2.00 or truly a fifteen minute survey? We find out if the Return on Time (similar to Return on Investment) pans out. Surely, some will be better than others for not wasting yours. Basically, we've evaluated not only how much you actually get paid to take surveys but also how long it takes to earn that cash
Like American Consumer Opinion, Harris Poll Online offers cash incentives to people who are willing to log in regularly and complete online surveys and questionnaires. Once you join, you’ll begin earning rewards for each survey you take. Once you earn enough reward “points”, you can turn them in for purchases made on websites like Amazon, iTunes, Home Depot and Walmart. Conversely, you can also turn in your points for movies, books, and home goods ordered straight from the Harris Poll website. Plus, you’ll be entered into a $10,000 sweepstakes each time you complete a survey.
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The number one reason why I liked MySurvey the best out of the 30-something sites I had the privilege or misfortune to try, was no doubt its versatility. This versatility is present not only in the reward system and the referral program – which are important aspects on their own – but clearly shows in their surveys too. Filling out boring surveys always feels like hard work, even though it’s really not if you think about it. With MySurvey, you will see a huge variety of different topics.
Like many survey sites, Toluna rewards you with points, which you can then cash out for vouchers for the usual suspects like Amazon and iTunes, or money through PayPal. A slightly novel element of the site’s payment plan is to offer the chance to take your points out early if you gamble them for prizes. While you have to store up a grand total of 60,000 points before you can claim vouchers for around $12 – something some people find to be a downside of the site – if you are willing to settle for a prize, you can play with just 500 points. You can decide to try your luck with a “giftie”, a kind of scratch card game. By gambling some points, you can see if you have won the gift or lost your points – so it is not one for the faint hearted!
After joining a survey site, you provide some personal and demographic information, which legitimate survey sites will keep private. That information will be used in choosing participants to take surveys on certain goods and services. If you get selected to take part in a survey, you will be notified through mail to take a short survey to see if your profile suits that survey. When you are deemed qualified, you will be requested to take a longer survey.
OpinionWorld is an online survey panel maintained and operated by Survey Sampling International, LLC ("SSI"). SSI is a premier global provider of opinions and links companies with consumer views. Over 3,000 companies worldwide use SSI to gain insights to grow their business. SSI has 40 years of experience and 32,000,000 surveys are completed annually. SSI has several survey panels including Your Voice in India.
Design and pre-test questionnaires: Designing the questionnaire carefully and then pre-testing it before fielding it to your entire sample is crucial to getting data that are valid and reliable. For example, careful questionnaire design and pre-testing can help reduce the chance that respondents may interpret the meaning of questions differently. Future posts in this series will tackle these important steps in much greater detail.
Harris Poll has made a strong presence in the market research industry. They are a member of the National Council of Public Polls (NCPP), the Council of American Survey Research Organizations (CASRO), the Council for Marketing and Opinion Research (CMOR), and the European Society for Opinion & Marketing Research (ESOMAR). The firm abides by the standards of these organizations, thus proving their reputability.
Global Test Market is a decent standard of what you're getting yourself involved in. Their practices are not any more or less shady or reputable than almost any online venue – survey or otherwise. Just like Facebook, when you identify yourself accurately with Global Test Market, you can expect them to use that information in any way possible to make a penny. The great news is they inform you and ask for consent first.
While surveys vary widely in how they are conducted and used, there are a number of components that are common across nearly all surveys. Many of these common features have been studied in extensive detail by survey methodologists, psychologists, statisticians, and many other fields of research. The general process of survey research is outlined in the figure below.