And lastly, let's discuss privacy. In some ways, Pinecone Research gets it right – they use the information to verify you are not a duplicate or in any way defrauding them out of a valuable opinion. After that, they only use your personal information for developing metrics and usage statistics – not giving it out to every third party that comes along. More importantly, they take consumer information privacy seriously. When they compile their reports for their clients, they scrub all data of any identifying information.
First, thank you for providing this extensive list. I wanted to offer a quick follow up. After reading your post I decided to give Survey Junkie a try and I’ve already closed the account. Yes, I can tell it’s well organized and it is definitely a user-friendly platform. The problems I experienced were first that not one of the surveys they emailed me about were available. I did, however, complete several surveys from the site itself and I found them to be lengthy – in itself, not a problem, but 3 out of 5 told me I didn’t qualify after I’d already invested 10 – 12 minutes filling out the forms. They got more than enough information from me to be useful which is an old and highly unethical trick in market research – which happens to be my background. All in all, it was a LOT of wasted time.
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Return on Time – Is it an hour of your life for $2.00 or truly a fifteen minute survey? We find out if the Return on Time (similar to Return on Investment) pans out. Surely, some will be better than others for not wasting yours. Basically, we've evaluated not only how much you actually get paid to take surveys but also how long it takes to earn that cash
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Pros: CashKarma operates within an app, which makes for a simple, self-contained user experience. You can also watch videos, complete sign-up offers and earn bonus achievement badges. Plus, you’ll still earn points even if you don’t qualify for a survey — based on the amount of time you spend in a survey you’re screened out of — and you’ll earn an easy five points a day when you check in.
By only sending you questionnaires you are already qualified for, Pinecone wastes far less of your time than many sites which require you to fill our qualifying questions before starting each survey. However some users have said they don’t receive very many surveys, which could be a consequence of their careful filtering. Equally the site retains the right to remove you from their panel if you no longer fit their desired demographic, so make the most of your membership while you have it!
Define the research question: This is critically important to the success of a survey research project. Without a clearly defined question, it is difficult to determine the best approach for conducting the survey. For example, based on the research question, are the needed data exploratory, descriptive, or causal? The answer to this basic question has huge implications for the entire research process, yet it is often not directly addressed.